Expertise

Ocho Sport Advisors have unparalleled expertise in sport, digital media and corporate issues on a global basis.

Sport

There are 8 sports where Ocho Sport Advisors and Simon Denyer has had the most experience and impact:

Football, football & more football...

Simon Denyer has worked on Domestic rights to most major leagues and strategies for many international rights. EPL, La Liga, Serie A, Ligue 1, Champions League, COMNEBOL, J League, AFC and many many more have been a major part of the story with long term deals, joint ventures and digital partnerships.
Tennis

Simon Denyer has worked throughout tennis, the first streaming services for Wimbledon, Australian Open, ATP Tour, and extensively across all business areas with the WTA Tour. Simon was responsible for opening up the betting market and revenue stream for the whole of the tennis industry.
Basketball

Early in his career Simon identified basketball as the Worlds 2nd major sport in many major markets and began to study it. This led to major partnerships with the NBA in digital and OTT around the globe and a historic 17 year deal with basketballs governing body to create FIBA Media.
Rugby

Simon worked on the first digital exploitation plans for the 2003 World Cup including the first 3G video clip service. He has since worked on the domestic and international media rights strategy for all the major European rugby properties.
Volleyball

Approached by CVC to assist them on their new joint venture with FIVB. Simon joined the Volleyball World boards and plays a active role with management helping them create the long term commercial strategy.
NFL

Over a 5 year period Simon developed a close relationships with the NFL leading to a initial deal to manage their rights Globally minus USA and Europe that was later extended to include management of their OTT GamePass service on a global basis.
Boxing

Simon studied boxing and approached Eddie Hearn to form a JV to create a new promoter to enter the USA market and become the market leader within 3 years staging major fights all over the USA, then using boxing as the launch sport for DAZN’s global platform.
Darts & Snooker

Needing more sports to start his first live streaming services for betting operators in 2005 Simon approached promoter Barry Hearn to create a series of internet only events. He remains closing involved in the development of darts and snooker to become major sports in UK, Germany, Poland & China

Digital & Media

There are 8 areas where Ocho Sport has the most experience in changing the rights media landscape in sport:

Corporate

Simon Denyer was CEO of DAZN from its inception in 2015, launch in 2016 until 2020 working closely with Access Industries and Dentsu who funded its expansion around the World.

He was CEO and floated Perform Group PLC establishing it as FTSE250 company during which period he acquired several companies including Opta, Runningball and Goal.com.

Simon created the Joint Ventures WTA Media, FIBA Media, Matchroom Boxing USA and served on their boards or Steering Committees for more than 5 years having a major role in their global media rights strategy and execution.

He has also served on the boards of DAZN, Perform Group PLC, STAT’s Perform, Matchroom Boxing USA, Opta, Footballco/Goal, Volleyball World, WTA Ventures and many others.